FROM A NEWS REELASE
November 6, 2009
Chicago IL - Just in time for the holidays, award-winning fashion designer Richard Dayhoff's men's premium performance underwear will be available at legendary Takashimaya New York, beginning November 17, 2009. The store will carry the designer's signature contour boxer briefs.
Known for his sculptural approach to design and attention to detail, Dayhoff continues to introduce intriguing collections that command attention. Fusing fashion with function, the masculine boxer briefs are perfect for leisure or active wear and are an unmistakable look for the authentic modern man. "My collection appeals to the man who understands that dressing begins with the layer closest to his body. The man wearing my underwear appreciates the exceptional fit of the athletic cut as well as the ability to keep its shape due to the extraordinary memory of the fabric," says Dayhoff.
Dayhoff's boxer brief incorporates an innovative perspiration control system with capillary action. Its multilayer structure rapidly transports perspiration to the fabric's outer surface. Once there, it is dispersed throughout the fabric and quickly evaporates. The inner layer remains dry; therefore the fabric always feels lightweight and fresh. It is unmistakably the ultimate in quality, comfort and craftsmanship.
Richard Dayhoff's premium performance contour boxer briefs are available in sizes S, M, L, XL in carbon color and retail for $70. Watch for Dayhoff's signature contour brief, fitted tank and t-shirt to be introduced in the near future.