Windy City Media Group Frontpage News


home search facebook twitter join
Gay News Sponsor Windy City Times 2023-09-06



Girl-Jocks: Passion and Business
by Ross Forman

This article shared 3442 times since Wed Jan 26, 2005
facebook twitter pin it google +1 reddit email

Robin Lee is a sports junkie. She loves watching sports, such as ESPN. She reads about sports, from Sports Illustrated and elsewhere. And she has played organized softball, soccer and volleyball. Softball is her favorite, and her best, having played since she was 7. She mostly plays in the infield, often at third base, while her partner of 11 years, Alexia, roams the outfield.

Lee's passion is also her profession. At least her part-time job.

Lee runs Girl-Jocks, a small California-based company that claims to be the No. 1 source for women's sports memorabilia and collectibles. She sells items via her Web site,, and is a regular dealer at trading card shows in the San Francisco area, including some of the nation's biggest shows.

For instance, she sold more than $1,500 worth of memorabilia, mostly women's collectibles, at the annual Tri-Star Productions' Labor Day Weekend Collectors Showcase. The four-day show attracted more than 5,000 collectors—and Lee, as usual, was the only dealer focused on female collectibles.

'At every show I used to go to ( as a sports fan and collector ) , there were tables and tables of men's memorabilia—and absolutely nothing women-related,' said Lee, 44, who lives in Concord, Calif., and was born and raised in the Bay Area. 'I'd ask the dealers if they had anything women-related, but found very little. So, I decided to do what no one else was doing, take the path less traveled. I wanted to be the one dealer who had everything women-related.'

And she does. From WNBA goodies to items commemorating the U.S. National Soccer Team. From Martina Navratilova to Sue Bird.

'I see Girl-Jocks becoming something more than just a memorabilia outlet. Where it's going is, to more of a networking place,' Lee said. 'Even if someone is not a collector per se, if they are a women's sports fan, well, they still are helping my cause. Anytime I can put someone in touch with women's sports, in any way, shape or form, that's helping my business. Maybe it won't impact sales immediately, but hopefully it will down the line.

'Girl-Jocks is not just about sports memorabilia and collectibles; it's about empowering women, the belief that you can do anything you want, anything that you put your mind to.'

Lee was introduced to the sports collectibles industry years ago while living in Hawaii. She befriended several dealers, and eventually was helping them. And she even got to meet her hero, former San Francisco 49ers quarterback Joe Montana.

'I had memorabilia from the ( San Francisco ) 49ers and Giants, the ( Oakland ) A's and ( Joe ) Montana, but I never could find the stuff that I really wanted to collect: memorabilia from Martina, Billie Jean King, Steffi Graf, Brandi Chastain or the women baseball players immortalized in the Tom Hanks movie A League Of Their Own.

'There just was not a lot of women's stuff out there; that's when my focus shifted. I immediately found my niche.'

Girl-Jocks started in February of 2001, and today the company has more than $7,000 worth of women's relics, such as Navratilova lithographs, Lisa Leslie basketballs and other goodies.

'I feel no pressure at all, because my niche is so different from everyone else. So I'm not competing with other dealers for potential buyers. The other dealers at shows have been helpful and extremely willing to work with me. I'm really no competition for the majority of the show dealers because I deal on a very limited basis in men's memorabilia.'

Lee said WNBA superstar Lisa Leslie is, by far, the biggest seller on her roster. Mia Hamm is second, followed by Brandi Chastain. Diane Taurasi and Sue Bird will improve in sales in the near-future, Lee said. The U.S. National Softball team, namely Lisa Fernandez and Jenny Finch, also have a strong fan base. Michelle Wie, Lalai Ali and Annika Sorenstam have been steady sellers.

'I see the Girl-Jocks brand and logo becoming its own entity eventually, meaning, it will appear on t-shirts, hats and elsewhere … a la Nike and Adidas,' Lee said. 'There definitely is a bright future for women's memorabilia.'

Surprisingly, Lee said only 60 percent of her sales are to females and only about 10 percent of her overall sales are to the GLBT community. Gay males often buy relics related to gymnastics and figure skating, Lee said. Lesbians often steer to WNBA and women's soccer players, she said.

Lee's in-stock goodies also include relics from the Sacramento Monarchs and the Women's Professional Football League. Lee said sales related to Billy Bean, Esera Tuaolo and other openly gay former professional athletes are steady.

This article shared 3442 times since Wed Jan 26, 2005
facebook twitter pin it google +1 reddit email

Out and Aging
Presented By


Gay News

Brittney Griner strikes deal with ESPN, Disney 2023-12-07
- Two-time Olympic gold medalist and nine-time WNBA All-Star Brittney Griner will partner exclusively with ESPN and Disney Entertainment Television to share her story through various projects on their platforms, according to a press release. A documentary ...

Gay News

Chicago Red Stars re-sign defender Taylor Malham 2023-12-05
--From a press release - CHICAGO (Dec. 5, 2023) — The Chicago Red Stars re-signed defender Taylor Malham, whose contract was set to expire at the end of 2023. Malham stays signed with the team through 2024, with a club option ...

Gay News

Martina Navratilova continues anti-trans comments 2023-11-30
- Lesbian tennis legend Martina Navratilova has been in the news lately for anti-trans comments, although she has been making them for quite some time. She recently sparked controversy with her remarks on a tribute by UK ...

Gay News

Trans women banned from playing cricket 2023-11-24
- Transgender women have been barred from playing in international women's matches under a new policy from the International Cricket Council (ICC), the BBC reported. Any player who has gone through male puberty will not be eligible ...

Gay News

Chicago Red Stars provide 2023 roster update 2023-11-20
--From a press release - CHICAGO (November 20, 2023) — In accordance with the National Women's Soccer League (NWSL) end-of-season process, the Chicago Red Stars announce the following roster updates. The club exercised the option ...

Gay News

Out sprinter Sha'Carri Richardson receives multiple honors 2023-11-17
- Over the past few weeks, LGBTQ+ sprinter Sha'Carri Richardson has received several honors. The city of Dallas honored LGBTQ+ sprinter Sha'Carri Richardson—twice, according to LGBTQ Nation. Her former high school named the track where she ran ...

Gay News

WORLD Latvia, nonbinary magistrate, Gay Games end, Israel soldiers 2023-11-17
- Latvia's parliament voted to allow same-sex couples to establish civil unions, Reuters reported. Said couples now have legal recognition—but fewer rights than married couples. The new legislation, slated to take effect in the middle of next ...

Gay News

Karen Leetzow named Chicago Red Stars president 2023-11-15
--From a press release - CHICAGO (Nov. 15, 2023) — The Chicago Red Stars have appointed sports executive and attorney Karen Leetzow as the club's new president. Leetzow joins the Red Stars after serving as the chief legal officer of the ...

Gay News

Megan Rapinoe ends career with injury 2023-11-12
- Soccer icon Megan Rapinoe ended her legendary career on Nov. 11, as an injury caused her to leave her team's championship loss in the NWSL championship, ESPN reported. Rapinoe's team, the OL Reign, fell to NJ/NY ...

Gay News

Chicago Red Stars' Julia Bianchi called up to Brazilian Women's National Team 2023-11-11
--From a press release - CHICAGO (November 10, 2023) — Chicago Red Stars midfielder, Julia Bianchi, will join the Brazilian Women's National Team for their upcoming friendly matches against Japan and Nicaragua in Brazil. This will be Bianchi's second time jo ...

Gay News

PASSAGES Local bowling legend, Wordle enthusiast Mary Ann Graziano 2023-11-10
- Mary Ann Graziano was a fervent Wordle player, avid bowler and an ace golfer. But above all else, she was a friend to many. The Palatine native died Oct. 9 at the age of 82, after a long illness that left ...

Gay News

Gay Games dealing with backlash, low turnout 2023-11-06
- Gay Games 11 Hong Kong 2023 (which is also taking place in Guadalajara, Mexico) is taking place, but is contending with some obstacles, including political backlash and low registration numbers, media outlets have reported. According to ...

Gay News

Queer athlete named women's rugby player of the year 2023-11-04
- World Rugby announced that British captain Marlie Packer has been named this year's World Rugby Women's 15s Player of the Year in partnership with Mastercard, according to a media release. Packer received the award in front ...

Gay News

Republican governors ask NCAA to ban trans women from women's sports 2023-11-01
- Nine Republican governors have signed a letter to the NCAA asking the organization to ban trans women from competing in college women's sports, LGBTQ Nation reported. Among those signing the letter were Govs. Kristi Noem of ...

Gay News

Sky player receives WNBA's sportsmanship award 2023-10-30
- The WNBA announced that Chicago Sky veteran center Elizabeth Williams is the recipient of the 2023 Kim Perrot Sportsmanship Award, per a press release. The award is given to a player that exemplifies the ideals of ...


Copyright © 2023 Windy City Media Group. All rights reserved.
Reprint by permission only. PDFs for back issues are downloadable from
our online archives.

Return postage must accompany all manuscripts, drawings, and
photographs submitted if they are to be returned, and no
responsibility may be assumed for unsolicited materials.

All rights to letters, art and photos sent to Nightspots
(Chicago GLBT Nightlife News) and Windy City Times (a Chicago
Gay and Lesbian News and Feature Publication) will be treated
as unconditionally assigned for publication purposes and as such,
subject to editing and comment. The opinions expressed by the
columnists, cartoonists, letter writers, and commentators are
their own and do not necessarily reflect the position of Nightspots
(Chicago GLBT Nightlife News) and Windy City Times (a Chicago Gay,
Lesbian, Bisexual and Transgender News and Feature Publication).

The appearance of a name, image or photo of a person or group in
Nightspots (Chicago GLBT Nightlife News) and Windy City Times
(a Chicago Gay, Lesbian, Bisexual and Transgender News and Feature
Publication) does not indicate the sexual orientation of such
individuals or groups. While we encourage readers to support the
advertisers who make this newspaper possible, Nightspots (Chicago
GLBT Nightlife News) and Windy City Times (a Chicago Gay, Lesbian
News and Feature Publication) cannot accept responsibility for
any advertising claims or promotions.






About WCMG      Contact Us      Online Front  Page      Windy City  Times      Nightspots
Identity      BLACKlines      En La Vida      Archives      Advanced Search     
Windy City Queercast      Queercast Archives     
Press  Releases      Join WCMG  Email List      Email Blast      Blogs     
Upcoming Events      Todays Events      Ongoing Events      Bar Guide      Community Groups      In Memoriam     
Privacy Policy     

Windy City Media Group publishes Windy City Times,
The Bi-Weekly Voice of the Gay, Lesbian, Bisexual and Trans Community.
5315 N. Clark St. #192, Chicago, IL 60640-2113 • PH (773) 871-7610 • FAX (773) 871-7609.